2 thoughts on “DAILY MEME

  1. April 18, 2021 "WordPress announced today that they are treating Google's new FLoC tracking technology as a security concern and may block it by default on WordPress sites." says:

    https://www.bleepingcomputer.com/news/security/wordpress-may-automatically-disable-google-floc-on-websites/
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    https://www.komando.com/security-privacy/google-floc-tracking/785933/
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    “the tech giant employed its own tracker, called Federated Learning of Cohorts (FLoC).”
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    “FLoC runs in your browser, and by using Chrome normally, you would never know that it is tracking your clicks and searches. Looking at your search history from the past week, it assigns you to a group with similar people worldwide. It then captures other data and compares it to the people in the group.
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    In simpler terms: it tracks your searches and habits and groups you with other like-minded people. This makes it easier for Google to launch targeted ads to specific people. It creates a browsing fingerprint and shares your ID with everyone you interact with.”
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    https://amifloced.org/
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    “The FLoC origin trial only affects Google Chrome versions 89 and above.”
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    https://www.eff.org/deeplinks/2021/03/googles-floc-terrible-idea
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    March 3, 2021 “We’ve launched Am I FLoCed, a new site that will tell you whether your Chrome browser has been turned into a guinea pig for Federated Learning of Cohorts or FLoC, Google’s latest targeted advertising experiment.”
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    “The third-party cookie is dying, and Google is trying to create its replacement.” “We emphatically reject the future of FLoC. That is not the world we want, nor the one users deserve. Google needs to learn the correct lessons from the era of third-party tracking and design its browser to work for users, not for advertisers.”
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    https://www.theverge.com/2021/3/30/22358287/privacy-ads-google-chrome-floc-cookies-cookiepocalypse-finger-printing
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    Mar 30, 2021 “If FLoC does become a standard, it’ll probably be because Chrome will eventually turn it on and it will become the norm”
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    https://arstechnica.com/gadgets/2021/04/everybody-hates-floc-googles-tracking-plan-for-chrome-ads/
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    4/20/2021 “The EFF, Mozilla, Brave, Vivaldi, and DuckDuckGo say “no way” to FLoC.”
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    https://gizmodo.com/what-you-need-to-know-about-floc-the-ad-targeting-tech-1846664143
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    4/13/21 ” it’s a way to track users across the web for ad-targeting purposes,”
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    https://www.bleepingcomputer.com/news/microsoft/microsoft-disables-googles-floc-tracking-in-microsoft-edge-for-now/
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    April 19, 2021 “Microsoft has disabled Google’s controversial FLoC browser-based tracking feature in their Chromium-based Microsoft Edge browser.”
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    https://www.bleepingcomputer.com/news/security/vivaldi-brave-duckduckgo-reject-googles-floc-ad-tracking-tech/
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    “if a user is affected, the script checks whether or not you are running Chrome browser version 89 or greater, that come with FLoC support, and if the interestCohort API is available:”
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    https://blog.runcloud.io/google-floc/
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    “For end-users, the easiest choice when it comes to opting out of FLoC’s data collection is simply not to use Chrome. However, a Chrome Extension was released by DuckDuckGo that disables FLoC tracking within the browser. If this extension will be disabled by Google or simply ignored by the browser itself is yet to be seen.”
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    “The Easiest Way To Opt Out of FLoC (with RunCloud) ”
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    https://runcloud.io/
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    “With RunCloud, you don’t need to be a Linux expert to build a website powered by DigitalOcean, AWS, or Google Cloud. Use our graphical interface and build a business on the cloud affordably.”
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    https://www.eff.org/deeplinks/2021/03/googles-floc-terrible-idea
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    “Instead of re-inventing the tracking wheel, we should imagine a better world without the myriad problems of targeted ads.”
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    https://restoreprivacy.com/browser/secure/
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    https://f-droid.org/en/
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    F-Droid is an installable catalogue of FOSS (Free and Open Source Software) applications for the Android platform. The client makes it easy to browse, install, and keep track of updates on your device.

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